Project Information+-

Working alongside the amazing team at Regal we created the brand for a new residential development in the heart of Wembley. With landscaped gardens and a running brook alongside the apartments’ edge we wanted the brand to reflect a destination that isn’t just for residents and businesses but also a home for nature, a place full of energy and new ideas.

Fulton & Fifth | Brand & Digital Design
Fulton & Fifth | Poster Design

The name Fulton & Fifth was inspired by the neighbourhoods of New York, an intersection of two streets that frame a unique destination full of personality. The first building ‘The Brookline’ continued this story linking to Brooklyn but also the buildings waterside location.

Fulton & Fifth | Brand & Digital Design
Fulton & Fifth | Hoarding Design
Fulton & Fifth | Brand & Digital Design

The visual identity was designed to capture the green courtyards, local parks and communal gardens that frame the development.

Fulton & Fifth | Brochure Cover
Fulton & Fifth | Brand & Digital Design
Fulton & Fifth | Brochure
Fulton & Fifth | Siteplan
Fulton & Fifth | Brand & Website
Fulton & Fifth | Mobile Design
Fulton & Fifth | Brand & Website
Lets talk

Get in touch by sending us an , giving us a call or completing our form below...

By ticking this box I agree to Steve Edge’s Privacy Policy.