We’re delighted to share the launch of Harrods’ new own-brand candle and diffuser collection, a project we had the privilege of naming and branding alongside the incredible Harrods team.
From the very beginning, the aim was to create a fragrance range that felt unmistakably Harrods; timeless, elegant and rich in character. Together, we explored the store’s history, architecture and atmosphere, shaping a collection of names and stories inspired by the heritage of the iconic Knightsbridge landmark while giving the range a fresh and contemporary feel.
The design of the packaging takes cues directly from the Harrods building itself. Architectural details, textures and signature elements were reinterpreted into a modern visual language, combining deep green tones, refined typography and subtle gold detailing to create something both luxurious and understated.
Across every touchpoint, from naming through to packaging, the focus was on creating a collection that feels warm, elevated and immersive – fragrances designed not only to scent a space, but to capture a sense of place and mood.
We’re incredibly proud to have collaborated on such a special project and excited to see customers experience these beautifully crafted scents as part of the Harrods world.
