The first step was to get to know Eurban and understand their vision. We gained an in-depth understanding through holding a series of workshops, during which it became clear that a key priority was to highlight how Cross Laminated Timber is a sustainable, reliable building material that will be of utmost importance to the construction industry over the coming years. As well as emphasising the benefits of Cross Laminated Timber, we wanted to celebrate the experience and expertise that Eurban had gained within the sector over the past 15 years.
We designed a bold website that invited users to find out about the benefits of solid timber, discover Eurban’s story, and view their extensive project list. To optimise usability, we developed an elegant loading style and prioritised the speed of delivery for each page.
We also built an Insights section, which functioned as a thought leadership platform, through which Eurban could post articles, essays and thoughts on solid timber and the future of the construction industry, further establishing them as industry leaders and experts within the sector.