Countryside Alliance

As a keen outdoors man the Countryside Alliance is a cause that has always been very close to Steve’s heart, so we were extremely proud to work alongside their team and help deliver a new brand identity for the organisation.

 - Steve Edge Design

Since it was first created the organisation has continued to grow in membership and scope with the protection of countryside pursuits always at its core. Their current brand had served them well but our remit was to create a bolder, fresher look to take them into the future, a brand which could adapt and show their passion for every aspect of the organisation, from hunting to fishing and falconry.

We created a new overarching marque which demonstrated their love and passion for the landscape which they continually fight to preserve, as well as a word marque which supported the ‘Voice of the Countryside’ tagline by incorporating the speech marks into the characters. We also created a formula for all the sub brands which specialise in different arenas, keeping a consistency of style, colour and typography.

As with any rebrand this is just the beginning and we are delighted to be able to continue our work alongside the amazing team dedicated to such a fantastic cause.

 
 - Steve Edge Design
 - Steve Edge Design
 - Steve Edge Design
 - Steve Edge Design
 - Steve Edge Design