Ride25 – Branding & Website Design

We were approached by an exciting new company that organises cycling tours around the world in 25 individual legs. We came up with a short, punchy name – Ride25 – that concisely encapsulates what the company does. Based around an old fashioned ticket, we then created a bright and eye-catching brand and an easy to navigate website that is full of personality. We also designed 25 individual badges based on each destination on the journey and created a fun call-to-action animation with a voiceover by Chris Evans.