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Ben Ainslie Racing

We were honoured to say the least to be given the opportunity to work with the world’s greatest sailor – especially when he’s planning on winning back sailing’s greatest accolade, The America’s Cup, for Great Britain.

Ben Ainslie Racing - Environmental Graphics - Steve Edge DesignBen Ainslie Racing - Environmental Graphics - Steve Edge Design

We were asked by Ben Ainslie Racing (BAR) to create a powerful new look for their America’s Cup boat capable of matching its incredible perfomance! With every new colour adding extra weight to the boat it provided a unique challenge right on the cutting edge of print technology.

Ben Ainslie Racing - Environmental Graphics - Steve Edge DesignBen Ainslie Racing - Environmental Graphics - Steve Edge Design

Over a span of about 3 weeks, we worked closely with the team at BAR and their new Title and Innovation Partner, Land Rover, to deliver all the graphics for both their AC45 foiling catamaran as well as the fleet of Land Rover support vehicles that the team have received.

Ben Ainslie Racing - Environmental Graphics - Steve Edge DesignBen Ainslie Racing - Environmental Graphics - Steve Edge Design
Ben Ainslie Racing - Environmental Graphics - Steve Edge DesignBen Ainslie Racing - Environmental Graphics - Steve Edge Design
Ben Ainslie Racing - Environmental Graphics - Steve Edge DesignBen Ainslie Racing - Environmental Graphics - Steve Edge Design